SEO Services & SEO Consulting » Off Site SEO

Google Top Ranking Or How To Get On Google Page One

HP Jeschke — Thu, 29 Oct 2009 19:59:37 +0000

To achieve a top ranking in Google is very rewarding and particularly Google #1. But for most niches and keywords it is not a simple task, but there is actually a way to get on the first page of Google for any keyword. I did not say it is easy and I did not say that there is no work involved. But if you follow a simple strategy, you will get on page one for any keyword.

photo credit: Christopher Jeschke Stock Photo Blog

Google Top Ranking - Soar Above Your Competition

First you start with you own web site. You create a page on your site and make sure that the keyword in in the name of that page. If you ant to rank for “blue widgets”, your site should already be about “widgets” and the domain would ideally contain the term “widgets”. The full URL of your page would then be something like widgets.com/buy-blue-widgets.html.

On the page itself you would make sure that the title tag would be something like “buy blue widgets” and that the Meta description tag would contain a nice and concise description, also containing the words “buy blue widgets”.

Then you would write a nice article on “buy blue widgets” that would contain the phrase “buy blue widgets” and natural variation thereof sprinkled nicely into the text (naturally, no stuffing please). The title of your article would have “buy blue widgets” in h1 or h2 tags.

In the navigation you would link to other documents on your site about widgets and you would also link to industry or history resources on “buy blue widgets” on other sites.

Then you would build links from other pages on your site pointing to the “buy blue widgets” page, using the anchor text “buy blue widgets” and natural variations thereof. You would also build a nice video on how to use blue widgets and put it on your “blue widgets” page.

This are the main on page SEO factors and should be sufficient in most cases ( I assume that you make sure the page loads fast and the html code is readable by ‘dem’ stupid browsers).

Now you go into the off page SEO. First you check your competition. You can do that directly on Google or you can use something like nichewatch.com for example (It’s a free tool that shows you the competion for any given keyword).

Then you get a link from every (or as close to every) page that ranks well for “buy blue widgets”. With some pages it will be easy, as they might be articles on a public article directory, or on dmoz.org or other directories. If you can’t get a direct link from a particular page, you can either out-create the link or knock the page out of its place.

By out-create the link I mean that you create more links from other pages that also rank for that keyword or get links from pages that at least rank well in that niche or industry.

You might be wondering how to knock out a page from its Google listing. In short: you duplicate their link profile and then add a few more. Stay tuned for a detailed article on how to de-throne a Google listing.

Once you are par with your competition, you can throw in some additional dofollow links with your anchor text and you’re all set. If you need to find dofollow blogs, I can recommend the DoFollow Blog Directory & Compendium.

High PR Web 2.0 Properties for Link Building in SEO

HP Jeschke — Tue, 27 Oct 2009 21:34:12 +0000

Building links is an important aspect of every SEO campaign. Aside from internal linking it is important to have external links as well. What you basically do is create some unique content, like artilces or videos and instead of slapping this content directly on your site, you create an account on one ore several of high PR web 2.0 properties and tab into their traffic as well.

photo credit: zipckr

By exposing your content to this particular audience you will increase your authority status, as well as getting additional traffic and some links that contribute to your site. make sure that the content that you create on an outside web 2.0 property is really stellar.

Each of these web 2.0 sites has a unique audience and they can either add value to your site (by voting, leaving comments etc.) or they can completely trash your site. So, make sure that you deliver a high value to these communities and you will be rewarded handsomely, not only by them, but also by Bing, Google and Yahoo.

What are Web 2.0 Properties?

Caroline Middlebrook defines this in an excellent post Link Building #2 – Web 2.0 Properties:

An Internet property is basically any kind of web page and web 2.0 is generally thought of to be interactive in some way allowing people to contribute to the site, rather than just read from it. A blog is web 2.0 (for the blogger), Facebook is web 2.0, Flickr is web 2.0 and social bookmarking sites are all web 2.0. It’s a broad word that encompasses many kinds of sites but what we’re interested in here are web 2.0 sites that allow you to have a slice of the Internet property for yourself – somewhere where you can create your own web page.

Here is a list of some Web 2.0 properties that you can use to create content on and in turn get backlinks for your SEO project:

If you know of other High PR Web 2.0 properties that should be added to this list, please leave a comment.

Yes, You CAN dominate the FIRST PAGE of Google, Yahoo and Bing!

HP Jeschke — Thu, 22 Oct 2009 19:04:14 +0000

Imagine … You fire up your browser, type in your best keyword in Google and …

BANG there you are … Squarely sitting on the first page.

#1inGoogleYahooBing

Sounds good?

Well, let’s make that dream come true and Get your site up to the TOP in Search Engines!

Yes, You CAN dominate the FIRST PAGE of Google, Yahoo and Bing!

You have a nice website, but no one visits it.
You have probably hired people to make it look even nicer but that still doesn’t get you visitors.
Finally it is your chance to end that for GOOD.

Here is how it’s done:

1. You reply to this ad and give me a little information on your web site etc.
2. I’ll give you a call and we will discuss in detail what you’re up to and what you want to achieve.
3. I’ll prepare a detailed plan and present it to you. You will KNOW how to get to the top.
4. After you’ve approved everything, I’ll go ahead and do the work.

Now, don’t get me wrong here, This is serious business and it ain’t cheap.

As every web site is different, I can’t just tell you off the cuff what I will do.
You will get a customized program that will bring you to the top.

Here are some of the things that will be included:

2 hour phone consultation
Basic website evaluation
Blog creation
Article writing
Directory submissions.
High PR backlinks
Press releases
Articles written and submitted to the major directories
Blog posts
SEO Recommendations

Please contact me now!

HP Jeschke

Is SEO or Search Engine Optimization Really Necessary?

HP Jeschke — Wed, 21 Oct 2009 21:19:57 +0000

You might wonder whether it is really necessary to do Search Engine Optimization or SEO. Well, if you do not care about traffic and targeted visitors to your web site, you do not need to do it. If you want to have targeted visitors that are eager to buy your products and / or services, you should read up a little on this SEO thing.

Search Engine Optimization is actually a lot easier than some people want to make you believe. There are basicallly two areas of SEO: On page SEO and off page SEO.

On page SEO deal with all the things that happen on your own page. The main things are:

- Navigation

- Title Tags

- Meta Tags

- Content

- Web Site Structure

You can read up on Positive ON-Page SEO Factors and Negative ON-Page SEO Factors . The Positive OFF-Page SEO Factors and Negative OFF-Page SEO Factors are the factors that are on happening on other sites, linking to yours.

These are things like

- PageRank (PR)

- Age of links

- Numebr of links

- Context of links

Most of the Search Engine Optimization factors come naturally if you build your web site with the visitor in mind:

If you deliver excellent, unique content that is keept up to date you have already built a good foundation. If you the structure the content in a way that is easy to navigate you are well on your way to get good rankings.

You can not really trick the search engines, at least not for a long time. All you can do is put some emphasis on certain things and improve certain aspects.

SEO boils down to knowing what to do and doing it on a regular basis.